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Safari Digital

Sydney SEO-only boutique founded in 2018 by Liam Ridings, with named case studies for Bunzl, BPC Tech and an Australian government agency.

Last verified 8 Oct 2026Founded 2018Team 1-10HQ Sydney, Australia

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Proofs

Every number below links to its source. Ratings and review counts are read from the platform on the date shown; the reviews themselves stay on the platform.

Clutch

No profile found

Google

No profile found

Case studies

Named, public, with a stated result. An unnamed client story does not count.

Captain Green Solar organic leads up 578% in twelve monthsLocal businesses · Organic traffic up 803% and organic leads up 578%, November 2020 to November 2021

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BPC Tech organic clicks up 218% for an Australian PC retailerEcommerce · Organic clicks up 218% and organic visibility up 177% in under 12 months

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Bunzl non-branded organic clicks up 104% across location pagesB2B services · Non-branded organic clicks up 104% over 12 months, 91% of location pages in the top 3 within 3 months

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Austpharma organic visitors up 230.7% for a supplement manufacturerManufacturing · Organic visitors up 230.7%, stated as within the first 6 months on one part of the page and 12 months on another

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Founders

Liam Ridings

Founder and Director · 8 years in search · LinkedIn

What they do

Services: SEO · GEO · AEO · Local SEO · Content SEO · Link building
Industries: Ecommerce · B2B services · Manufacturing · Local businesses · Healthcare · Finance · Legal · Real estate
Regions served: Australia
Monthly budget: $2k-$5k/mo
Team size: 1-10
Founded: 2018
Address: Level 2, 11 York Street, Sydney NSW 2000
Pricing: On request

About

Safari Digital is a small Sydney SEO agency founded in 2018 by Liam Ridings, who still runs it as director. It sells SEO only, with named services for local SEO, content writing and link building and a long list of industry pages aimed at trades, dentists, lawyers, accountants, mortgage brokers and real estate. The agency says it builds answer engine and generative engine optimization into every SEO strategy as standard, including visibility in LLMs and Google AI Overviews, rather than selling it as a separate product. LinkedIn lists 2 to 10 staff, and the agency says it employs SEO specialists only, with no sales or account management layer.

The case study library is a strength for a firm this size. Pages on its site name the client and give results with timeframes for Captain Green Solar, BPC Tech, Bunzl and Austpharma, and a six-month engagement for the Workplace Gender Equality Agency, a federal government body, reports a 76% rise in organic clicks. Some pages contain small internal inconsistencies in their figures.

There is a fair amount the record cannot confirm. No Clutch or G2 profile was found, and the Google rating on its site is self-reported with differing counts on different pages. A 2023 AFR Fast Starters listing and other badges named on its about page were not confirmed with the publishers. The pricing page publishes no prices; it contrasts the agency with $499 a month providers and $5,000-plus minimum retainers, which is the only basis for the budget band shown here. Contracts are month to month.

Written by GEO Agency Index from public sources. If the record has changed, claim the profile and send the links.