SmartSites
Paramus, New Jersey full-service digital agency selling SEO, PPC and AI search optimization to US small and mid-size businesses. 368 Clutch reviews.
Proofs
Every number below links to its source. Ratings and review counts are read from the platform on the date shown; the reviews themselves stay on the platform.
Case studies
Named, public, with a stated result. An unnamed client story does not count.
Founders
- Digital analytics on the Walmart account at Starcom MediaVest Group
- Founder of T35 Hosting
- Author of Automotive Search Marketing (2nd edition, 2026)
- Talks at NADA, Digital Dealer and TES Affiliate Conference 2023
- Digital media consultant for Disney and Budweiser
- Speaker on AI-powered SEO at TES 2023 and at State of Search
What they do
- Services
- GEO · SEO · Local SEO · Technical SEO · Link building
- Industries
- Ecommerce · Legal · Healthcare · Local businesses · Manufacturing · Education · Hospitality · B2B services
- Regions served
- US
- Monthly budget
- Under $2k/mo
- Team size
- 200+
- Founded
- 2011
- Address
- Not published
- Pricing
- On request
About
SmartSites is a large digital marketing agency founded in 2011 in New Jersey by brothers Alex and Michael Melen, who still run it. Clutch places its headquarters in Paramus with 14 other US offices, and the site cites a team of more than 370 people. It sells organic SEO, PPC, email and SMS, social media and web design. AI search optimization is listed as a sub-service of SEO, aimed at visibility and traffic from AI assistants such as ChatGPT, alongside local, technical, ecommerce, franchise and enterprise SEO and link building. Clients are mostly small and mid-size US businesses in automotive, retail, home services, healthcare, legal and industrial sectors.
The review record is among the largest in this index: Clutch shows 4.9 from 368 reviews, with a $1,000 minimum project size and hourly rates of $100 to $149. The work section is extensive and names clients, such as The Light Walk Shoes, Sital Technology, The Shulman Law Group and BMW Cleveland, with percentage gains in organic traffic and conversions. The AI search page names clients with multiples of ChatGPT traffic but does not explain how these were measured. Both founders are named with public bios; Alex Melen wrote a book on automotive search marketing and speaks regularly at dealer conferences.
Gaps: case studies give percentages without baselines or timeframes, and none is a full GEO case study. There is no public pricing and no street address on the site. This is a generalist agency where AI search is one item in a broad menu.
Written by GEO Agency Index from public sources. If the record has changed, claim the profile and send the links.