Listed #2 AI visibility tracking agencies for B2B services

Traffic Builders

Almere performance marketing agency, running since 2001, that sells SEO and GEO next to paid media and analytics for Dutch brands.

Last verified 8 Oct 2026Founded 2001Team 51-200HQ Almere, Netherlands

Proofs

Every number below links to its source. Ratings and review counts are read from the platform on the date shown; the reviews themselves stay on the platform.

Clutch
No profile found
G2
No profile found
Google
No profile found

Case studies

Named, public, with a stated result. An unnamed client story does not count.

Flinders: design-led keyword strategy lifts SEO revenue 70% for a furniture webshopEcommerce · Organic sessions up 30% and SEO revenue up 70% (timeframe not stated)
Read
LeasePlan Bank: content hub on saving grows blog pageviews by 1,976%Finance · Blog pageviews up 1,976% and new users up 1,937%, 2022 compared with 2021
Read
Pon Business Mobility: SEO after a rebrand triples organic sessions in a niche B2B marketB2B services · Organic sessions up 214% and organic users up 193% (dates not stated)
Read
TopMondzorg: sign-up form rebuild raises conversion rate 469% in an A/B testHealthcare · Conversion rate up 469% in a four-week split test
Read

Founders

Wolter Tjeenk Willink
Founder and CEO · 25 years in search · LinkedIn
  • Chaired the Search Taskforce of IAB Netherlands
  • Co-initiator of a Dutch search engine marketing code of conduct
  • Guest lecturer at Nyenrode Business University

What they do

Services
SEO · GEO · Technical SEO · Content SEO · Link building · CRO · AI visibility tracking
Industries
Ecommerce · Finance · B2B services · Healthcare
Regions served
Europe
Monthly budget
$5k-$15k/mo
Team size
51-200
Founded
2001
Address
World Trade Center, PJ Oudweg 4, 1314 CH Almere
Pricing
On request

About

Traffic Builders is a Dutch performance marketing agency based in the World Trade Center in Almere. It was founded in 2001 by Wolter Tjeenk Willink, who is still CEO, and Emerce now lists it as part of the Unbound group. LinkedIn puts it in the 51 to 200 employee band, though it shows 41 linked staff and the agency's own 2025 press release mentions about 50 people. Search is one channel among many: the site sells SEA, social, display, marketplaces, analytics and CRO alongside SEO, content and a generative engine optimization service with a dashboard that tracks how often a brand is mentioned in ChatGPT, Claude and Perplexity answers.

The case library is long and names clients such as Eneco, Mediq, Liander and LeasePlan. Organic search cases include Flinders, LeasePlan Bank and Pon Business Mobility, with traffic and revenue gains, though some pages give no dates. The Global Search Awards 2023 winners page lists the agency with Mediq in the large local PPC category, the 2025 Dutch Search Awards page places it second for best use of data with Eneco, and it appears in the Emerce 100 for 2026.

What is missing: no Clutch profile was found and the G2 page has no reviews, so there is no independent client rating here. There is no public pricing, and the budget band in this record is an estimate from the contact form's options. No named case shows GEO results yet, and most recent awards relate to paid media rather than organic search.

Written by GEO Agency Index from public sources. If the record has changed, claim the profile and send the links.

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