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Uproer

Saint Paul search agency selling SEO, paid search and GEO to ecommerce and SaaS brands, with GEO retainers listed from $5,000 a month.

Last verified 8 Oct 2026Founded 2017Team 11-50HQ Saint Paul, United States

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Proofs

Every number below links to its source. Ratings and review counts are read from the platform on the date shown; the reviews themselves stay on the platform.

Clutch

No profile found

Google

No profile found

Case studies

Named, public, with a stated result. An unnamed client story does not count.

Branch Basics: SEO and paid search revenue up 84% in twelve monthsEcommerce · 84% growth in combined SEO and SEM revenue over 12 months, with paid search launched from zero in April 2018

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Willow: organic blog traffic up 1,052% year over yearEcommerce · 1,052% more organic blog traffic and 163% more organic blog revenue in the first year; blog traffic from 0 to 63k in 20 months

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IFTTT: organic traffic up 33% after crawl and internal linking fixesSaaS · 33% year-over-year organic traffic growth and nearly 3x indexed pages within two weeks of an HTML sitemap launch

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Cohley: qualified leads up 265% from SEO, paid search and contentSaaS · 265% more qualified leads and 21% more organic users year over year, published 2023

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Founders

Griffin Roer

Founder and CEO · 14 years in search · LinkedIn

SEO consultant for retail and technology brands before founding Uproer in 2017
Speaker at BrightonSEO San Diego 2024 on internal linking

What they do

Services: GEO · AEO · SEO · Technical SEO · Content SEO · AI visibility tracking
Industries: Ecommerce · SaaS
Regions served: US
Monthly budget: $5k-$15k/mo
Team size: 11-50
Founded: 2017
Address: 2550 University Ave W, Suite 239S, Saint Paul, MN 55114
Pricing: Published

See the published pricing

About

Uproer is a search marketing agency in Saint Paul, Minnesota, founded in 2017 by Griffin Roer, who has worked in SEO since 2012 and spoke at BrightonSEO San Diego in 2024. It sells SEO, paid search and a combined GEO and AEO service, plus ChatGPT ads. The GEO offer includes LLM visibility tracking, technical work aimed at AI crawlers and answer-focused content. Most of its named clients are ecommerce brands, with a smaller group of SaaS companies, and the site also lists firearms and ammunition as a focus.

Pricing is unusually clear for this index. The GEO page lists managed GEO from $5,000 a month and a combined GEO, SEO and SEM retainer from $10,000 a month, both on 12-month terms, with a content add-on from $2,500 a month. Engagements start with a one-month strategy project. The results library is large and names clients such as Branch Basics, Willow, IFTTT, Cohley, Evereve and Treehouse, with year-over-year figures for traffic, revenue and leads. Several of the newer stories, including the one AI visibility case, describe an unnamed brand.

What is missing: the Clutch profile exists but shows no reviews, and no G2 profile or verifiable Google review profile was found. The GEO service has no named client case study with AI-specific figures yet. Clutch lists 10 to 49 employees and a $5,000 minimum project, and the agency names a single founder on its site.

Written by GEO Agency Index from public sources. If the record has changed, claim the profile and send the links.